The Macallan Horizon
The Macallan Horizon seamlessly fuses traditional craftsmanship with cutting-edge precision engineering, pushing the art of the possible - where purpose meets innovation, craftsmanship, and beauty.
Comprised of six materials integral to both The Macallan and Bentley Motors, this innovative product design challenges the conventions of traditional whisky bottling and showcases an unrivalled level of creativity. The horizontal vessel design defies the traditional vertical aesthetic of a whisky bottle and reflects the horizontal trajectory of the automotive world. Reflecting the shared values and design ethos of the two brands, The Macallan Horizon represents the dawn of a new era of exciting innovation.
Crafting Excellence
Continuing our long-standing partnership with Bentley Motors, this collaboration brings together the pinnacle of two worlds. Through meticulous attention to detail and a shared commitment to excellence, The Macallan Horizon stands as a testament to the enduring bond between our two esteemed brands.
By fusing our respective expertise, we have created a sophisticated and bold single malt whisky that not only captures the essence of a Bentley motorcar but also redefines the boundaries of what is possible in the world of whisky. Together, we embark on a journey that celebrates our rich heritage, shared vision, and relentless pursuit of uncompromised excellence.
The Horizon vessel is a truly collaborative project pushing Bentley DNA and The Macallan whisky craft. Our challenge was to rethink the approach to a vessel, by exploring the horizontal plane synonymous with automotive design language, and to combine it with upcycled, characterful materials present in the whisky’s formation. The result is something exceptional and unique; a reflection of both brands’ commitments to craftsmanship and luxury values.
Chris Cooke
Head Of Design Collaborations, Bentley Motors